Service Design Unit - User Research (Online)
This short course will provide you with the opportunity to develop an understanding of current methods and approaches of research that enable us to gain rich insights on people’s needs, problems and motivations.
There is an emphasis on appreciating and understanding the practical and professional contexts of such research, and effective ways of communicating our findings. It provides an opportunity to practice the methods and approaches learned in a real context, by undertaking a small-scale user research project.
This unit is part of the Professional Development Award (PDA) in Service Design and is designed to introduce you to the practice of conducting user research for service design.
Method of Assessment
Learners will need to provide evidence to demonstrate their knowledge and/or skills across all outcomes by showing that they can create a portfolio evidencing a small-scale user research project. This portfolio of work should provide a full explanation of all stages from planning to presenting the results. The portfolio can be presented in a variety of formats and include many file types. Explanations should be clear and concise with still images or video capture to highlight visual techniques used. Oral presentation is not necessary.
Evidence will be created under open-book conditions over an extended timescale.
The Service Design Academy offers a range of Introductory Level Courses in Service Design including a PDA (Professional Development Award) in Service Design.
Learners can complete four mandatory units (Tools & Methods, User Research, Co-Design and Project) to achieve the PDA in Service Design.